“They like me! They really like me!”

Last night I had the distinct pleasure of presenting What the F**K is Social Media? to Boston’s own Ladies Who Launch. The presentation was very well received, and man was it FUN to drop the F-bomb so many times! So much so, that I’ve decided to use a healthy dose of profanity in every presentation I write from this day forward. Doesn’t that sound f**king Genius?

Cursing aside, I must admit that in all my many years of being a Bonafide Marketing Genius, never have I so personally benefitted from the magic and momentum of this beloved thing we call the World Wide Web—and more specifically, from the magic and momentum of it’s offspring: social media.

Here’s what I mean.

At 4:00pm on July 2, 2008, I posted What the F**K is Social Media on Slideshare.net. I then sent an email to about a half dozen contacts who I thought would be interested in the material, and asked them to “vote” for it in the “World’s Greatest Presentation Contest.” A short while later, it appeared on Twitter (thanks @TDefren!) and found its way onto a few blogs, including Three Minds, Sixty Second View, Robert Paterson’s Blog, and numerous others.

By the end of the day, it had been viewed about 300 times.

By the end of the next day (July 3), >900 times.

July 4: >2700 times.

July 5: 4000 times.

As of this morning, it has been viewed >15,000 times, embedded on 209 other sites, favorited by 200 people, and [at least for now] is the most embedded slideshow this month and is in the top 25 most embedded slideshows of all time.

Meanwhile, all this buzz has resulted in >150 new Twitter followers (from all corners of the world), dozens of new connections on LinkedIn and Facebook, multiple “expertise” and speaking requests (the Genius particularly loves those!), and a Monster Truck-sized boost in blog traffic.

Do I hear a “Whoop Whoop!” By golly, I believe that I DO!

Some of you may look at these numbers and say “Big F**King deal. Who would expect any less from a Genius?” Others of you may be drooling with envy, or frozen—like a deer in headlights—at the sheer awesomeness of it. But the truth, my darlings, is that it is amazing—a true testament to the global, networked, constantly-sharing, engaged community that is the lifeblood of social media. That IS social media.

In other words, I owe it all to YOU. And I thank you. I may not be able to fit my head through the door any longer, but F**K it, I’m grateful, and I’m thrilled! Yee-HA!

In addition to arming me with juicy numbers to share and inflating my already super-sized ego, my dear online friends have also submitted a few fantastic comments that I’d like to share.

First, there was this one:

[Identity kept private since the chap sent me this little gem via email, claiming he wanted to protect ME from embarrassment. I’m not kidding.]

“I say: F**k social media 🙂 . From a personal point of view: the bubble will burst again and all that is left is face-2-face communication and interaction. From a professional point of view: a service or a product that targets the baby boomers for instance will not be sold over the internet. Check the stats… And only the top 10 of strong brands will survive via on line communication, creating buzz and brand awareness, not added value.

So, why should I get on the train? Give me one good reason ☺”

Um… did you somehow skip slides 6-44? Jesus, dude. I gave you 5 REALLY good reasons—which is 5 reasons more than you have for being such a dumbass.

And this one from Roger Martin:

Terrific f**king presentation. Marta, will you run for President … please? I’m a former political and investigative journalist who has owned and managed PR firms for the past 17 years. We are leaping into social marketing, and I’ve made your slideshow required viewing for all staff. (Maybe they’ll stop hitting the porn sites?)

To which I can only respond… No, Roger, they will never stop hitting the porn sites. But a guy can dream.

World’s Best Presentation

The Genius has done it again: shocked the world with her astounding brilliance, wit, and [ahem] sharp tongue.

How have I done it this time?

Well, tots, they say a picture is worth a thousand words, so how about I just SHOW you:

Aptly titled “What the F**K is Social Media?”, I am throwing my oh-so-fine hat in the ring for Slideshare.net‘s World’s Best Presentation contest. VOTE FOR IT, if you know what’s good for you.

All modesty aside (and I’m not known for my modesty), I am looking forward to the conversation this deck will spur. Do you love it? Do you hate it? God help me if you don’t care either way.

Well don’t just sit there… SAY SOMETHING!