A little marketing genius from Durex

Honestly, I’ve never even heard of Durex… then again, I’m not exactly their target market. But this little piece of marketing genius practically made me pee myself. It’s NSFW, but then that’s true about most things I post on this blog, right?

Note: Turn up the volume when you watch this, the sound effects are precious.

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F*%king brilliant

This is what they meant when they said, “A picture is worth a thousand words.”

spongebob

I love Tom Peters!

tompetersBecause he writes things like this:

Note to Bill Gates
I’ve done all my Windows updates, Bill, but when I type “Obama” (as immediately above and preceding) I get the infamous wavy red underlining—which suggests that I replace Obama with “Osama.”

(from a December 10, 2008 blog post)

And like this:

Measure division-level bosses on “crazy-assed experiments” (plus Wexner Rule— no screw-ups is Black Mark); and Daniels Rule—”Reward excellent failures, punish mediocre successes” (!!!)

(from The New Old Basics slide presentation)

There are few Geniuses out there [ahem] as outspoken, colorful, or timeless as Mr WOW! himself. If you’re not a fan yet, you should be.

Now that’s what I call “Truth in Advertising”

bigthree

Isn’t that refreshing? 🙂

Yakima is my first Advertising Genius nominee

Thanks to Kellypuffs for bringing this to my attention.

I’m particularly drawn to this product description:

“Our cargo baskets are pretty sweet items. Unfortunately, that can breed envy in the hearts of unscrupulous people whose vile thievery must be stopped.

  • SKS lock cores included standard
  • Derive sadistic pleasure by foiling thievery

Having had my car broken into yesterday, I have a sweet spot for any product that foils thievery… especially in a sadistic way ;).